Differentiate or Die The handwriting on the wall is clear – if your business does not differentiate itself from its competition you will lose market share and may eventually become extinct! Virtually every company is increasingly feeling the onslaught from new and existing competitors. If you are a new business the question you wrestle with […]
Posts Tagged ‘small business planning’
03/31/2016
March 2016 – Are You Taking Your Customer for a Ride?
Are You Taking Your Customer for a Ride? This past week while talking to a well-known Marketing Consultant I was struck by two statements she made. “How you sell to your customer has totally changed. Companies that don’t get how to properly sell are going to be out of business”. They went on to share […]
02/29/2016
February 2016 – Go Where the Money’s At
Recently, at the dedication of Kennesaw State University’s new Entrepreneurship Center I got asked the question, “Without hiring an MBA to do a Return on Analysis calculation, how do I know where I should put my money in my business to get the biggest payback?” That is a very good question and we all wrestle […]
01/29/2016
January 2016 – Why Own A Business?
Why Own A Business? Recently I attended a conference of business owners in which the speaker, Bill challenged the attendees with the question “Where do you really want to take your business?” Most of the business owners were initially at a loss for words in response to the question. Indeed, they were so busy with […]
12/30/2015
December 2015 – The Most Powerful Tool Known to Mankind
The Most Powerful Tool Known to Mankind Picture this – you have a looming deadline on a task or deliverable and you don’t know where to start or you have barely begun the work to accomplish it. In school it may have been a book report you put off to the last minute. At home […]
11/30/2015
November 2015 – How to Foster Breakthrough Innovation in Your Organization
How to Foster Breakthrough Innovation in Your Organization According to an insightful study by the executive development firm, Future Workplace, which examined how Millennials, Generation Xers and Baby Boomers function together in the work environment, it was found that the area they most desired training in was how to become more innovative. So in reality, […]
10/30/2015
October 2015 – Why 90% of Businesses Fail
Why 90% of Businesses Fail According to two landmark studies, one by McKinsey & Co. and one by Harvard Business School, 90% of business strategies that fail do so because of lack of execution. In other words, the vast majority of companies that don’t make it actually had workable game plans – they just didn’t […]
10/01/2015
September 2015 – Is Your IT Area Truly an Asset or Just an Expense?
Is Your IT Area Truly an Asset or Just an Expense? The next Consumer Electronics Show (CES) in coming up right around the corner in January 2016 with previews and new product announcements of many electronics products. So the question is, will any new products be introduced that are a “must have” for your organization? […]
08/31/2015
August 2015 – Getting and Keeping Top Employees
Getting and Keeping Top Employees This month Netflix introduced an unlimited paid family leave program within certain of its divisions for new parents for the first year after the birth or adoption of a child. Employees will continue to get their normal pay and have the option to take time off, work part time, or […]
08/05/2015
July 2015 – Score Keeping Your Business
Score Keeping Your Business If you were in our office about a month ago you would have found me in a meeting with Paul, a tall, thin man in his mid-thirties who owns an equestrian business. During the meeting Paul said to me, “late last year I changed the direction of my business…” I said […]
